As the keynote speaker of the second annual Sports Business Society Conference at the University of Maryland’s Robert H. Smith School of Business, Sean Eggert, vice president of global sports marketing at Under Armour offered his thoughts about the latest marketing trends to hit the sports world and what direction he sees it moving to in the future.

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Embassy Day, a two-part event of the Smith Start experience and the first introduction to a global mindset as a Maryland Smith student, invites freshmen and transfer students to meet diplomatic representatives in embassies throughout Washington, D.C., and to learn more about the respective countries. This year, 15 countries participated and met virtually with over 100 students.

Whether on the gridiron or in the classroom, Maryland Smith’s football players have the playbook for success. Speaking to an audience of high school students with Victor Mullins, Maryland Smith associate dean for undergraduate studies, and Terp football alumnus Mike Echols, BCJ ’88, members of the University of Maryland’s football team shared their tips on making the most of the college experience and positioning themselves for a fulfilling future.

The Intermodal Association of North America (IANA) has awarded $215,000 to the University of Maryland’s Robert H. Smith School of Business for intermodal transportation studies via the school’s Supply Chain Fellows program.

From agriculture and manufacturing to supply chain management, students from the Quality Enhancement Systems and Teams (QUEST) Honors Program are ready to help businesses achieve their operational goals. In December, nine student teams from Cohort 34 showcased their semester-long capstone projects during the bi-annual QUEST Capstone Conference at the University of Maryland.

Attendees at Maryland sporting events always have plenty of stars to watch on the playing field or court, but since Fall 2021, when fans reemerged from the pandemic lockdown, there’s been a colorful new one rising in the stands. Thomas Canary, a graduate student who finished his B.S. in marketing in December, wears his Maryland pride in the form of a flashy yellow, red, black and white suit adorned with a Maryland flag pattern. It’s a wardrobe decision that has earned him the nickname “Flag Suit Guy” and could propel him into the ranks of campus student legends like the mellow “Pan Flute Guy” or the palm-slapping, BMX bike-riding “High Five Guy.”